Category: Small Business

10 Ways to Shop Local

Small Business

Supporting our community is one of the most impactful ways we can help it grow. By shopping with local vendors and utilizing area service providers you and your family can help ensure that our community prospers and grows each year. If you want to shop local, but don’t know where to start, our team at Putnam Bank has come up with some creative ideas you may not have considered yet.

  1. Get produce at your local farmers market.
  2. Purchase floral arrangements from your neighborhood florist instead of online vendors.
  3. Work with local providers for your insurance and wealth management.
  4. Venture out for the night and tour area dining and entertainment establishments.
  5. Bank with a community bank.
  6. Buy groceries from a regional company compared to the large national chains.
  7. Like your favorite area businesses on Facebook and other social media.
  8. Shop for birthdays and holidays at your community’s downtown storefront.
  9. If you have received great service or products from a local business, recommend them to a friend or relative.
  10. Stay local when planning weddings or other milestone events and avoid online alternatives.

Owning and managing a small business may be more difficult than you think. We believe that opportunity is everywhere. Whether you’d like to open a business of your own, or simply want to support the ones you enjoy, it’s great to learn what small businesses are all about. That’s why Putnam Bank is excited to share some compelling and surprising facts surrounding the small businesses in our neck of the woods.

  • A company is considered a small business if they have less than 500 employees according to the Small Business Administration.
  • 99.7 percent of all active companies in the United States are classified as small businesses.
  • If your favorite retailer has been in business over ten years, they have officially beat the odds. According to the Bureau of Labor, two out of three small businesses are still operating after two years in business, and only half of small businesses have survived after being open for five years.  Approximately one-third of small businesses last ten years or longer.
  • Cash flow is cited as the more common issue regarding a business’s failure. Associated tasks such as invoicing, timed billing, and record keeping are often the most commonly linked culprits.

If your business needs to gain capital for an expansion or start-up, Putnam Bank is here to help. Our experienced commercial lenders can help you determine your ideal capital amount while also setting up valuable cash flow services Send us your information or stop in today to learn more about this convenient and affordable service.

 

The Basics Behind New Business

New Business

A mouthwatering dish your grandmother made you, a leaf falling across the park, or one of the endless questions your preschooler has begun to ask you; the truth is great ideas can come from anywhere. If you have a concept you are itching to turn into a reality, there are some key components you’ll need to make it happen. At Putnam Bank, we were founded upon our commitment to small and medium sized business, and we are thrilled to help you transform your inspiration into a live entity.

To complete the process from conceptualization to implementation, there are ten key components to ensure your business has all the legal qualifications necessary. Simply follow these helpful prompts, and if there are any components you’d like further clarification on, never hesitate to reach out! Our experienced team of commercial lenders is here to answer any questions or inquiries you or your business partners may have.

  1. Write a business plan. Your company’s business plan should detail the purpose and differentiators associated with your business. SBA.gov is an informative resource to help you determine all the required components for your proposed document.
  2. Register as an LLC or Corporation. An LLC is the most common choice for new business because the Corporation classification does mandate a $10,000,000 revenue requirement.
  3. Finance your new business. There are a variety of ways to finance your business. Whether debt or equity based, our dedicated team can help you determine which route is best suited for your business.
  4. Determine your business location.  Keeping your budget in mind, purchase or lease the space you’ll be using for your location. If you’ll be working from home be sure to take advantage of the associated tax benefits.
  5. Register for EIN and determine payroll structure. Before you hire any employees,  you’ll need to register for your Employer Identification Number for federal taxation purposes.
  6. Register your business name. You can choose to register your business as a DBA, or Doing Business As, or you can choose to register your company name and/or logo as a trademark. Both options will allow you to operate under your desired business name.
  7. Open a designated banking and credit card account. Separating your personal finances from your business is imperative in keeping accurate accounting records. Additional tools such as Quickbooks Self Employed can help you manage all aspects of your finances at home or on the go.
  8. Complete registration for state and local taxes. Business taxes are set up differently than your personal taxes. Be sure you’re accounting for all the variables before you open the doors.
  9. Receive business licenses and applicable permits. If you plan to sell alcohol or firearms, you may need federal licenses in addition to the various state requirements.
  10. Structure and start a marketing campaign. Marketing is an ongoing effort, but to get customers in the door, they’ll need to know you’re an option. Get the word out with a strategic marketing initiative, and make a yearly plan on to keep new clients coming in.

 

10 Steps to Opening Your Own Business

Small Business

Creating the foundation of your next enterprise can be a challenging process. For everything from ideas to permits, it takes a lot to get a new business up and running. At Putnam Bank we would like to help you make your dream a reality, and offer these ten steps to opening your avant-garde operation:

 

  1. Write a business plan. Creating the sound reasoning behind what you want to do and how you want to do it, represents the building blocks to a good business. There are many tutorials to help you develop a plan and to accompany them, we recommend researching information for each section of the document.
  2. Select the best location. Location can make or break a business. In conjunction with your plan’s market research, we suggest scouting out the best potential locations. Adding this element to your proposal can help you create the optimal visualization when describing your concept.
  3. Build a marketing strategy. Great service and great promotion go hand in hand. Unfortunately the old adage, “If you build it they will come,” no longer applies. Now, in order to get clients through the door, you’ll need a structured and continual marketing plan to ensure customers in your area are aware of your business.
  4. Plan your finances. These not only refer to the funds you need to open your business, but also the additional costs to help support the initial years of operation. This extra capital will help ensure your business doesn’t topple while building its ongoing customer base.
  5. Meet with a commercial lender. Once you have the core of your business planned and calculated, it’s time to meet with a small business lender to evaluate your risk. He or she may require a percentage down, or that certain criteria are met before loan signing.
  6. Fulfill any requirements. Whether it’s saving additional funds, offering up collateral, or obtaining designated permits, it is best practice to meet and exceed the requirements that your lender has suggested, in order to maximize your lending potential.
  7. Close on a business loan. After securing the funds for your business, be certain they’re placed within a business account, instead of a personal one. To help ensure your funds are separated, we also recommend creating an LLC for your business prior to opening.
  8. Purchase or lease space. Using the money you’ve budgeted, move forward with purchasing or leasing the space for your new enterprise. After space has been secured you’ll need to acquire equipment and supplies from another portion of your predetermined budget.
  9. Structure and hire your team. Another old saying goes, “If you take care of your employees, they will take care of your customers.” This is a great adage to stick by, as more often than not, people are what makes a business successful. Decide your role within the company, and then craft detailed job descriptions for the rest of your potential employees. Start building your team with the best people for the job, and add further help as needed.
  10. Open and continually promote. The big day has arrived and the doors are officially open. Continue to keep them open through constant and innovative marketing efforts. By pushing your products and services to the public you can ensure that they’re aware of your offerings and consider your business a valued option.

 

We look forward to meeting with you about your next corporate venture. If you have any questions on how to complete the steps above or have additional inquiries on commercial lending, please don’t hesitate to reach out.

Low-Cost New Business Ideas

Business Banking

Creating a new business is an exciting journey filled with a constant flow of ups and downs. When deciding which industry to invest your time and money, consider these cost-effective options, courtesy of Putnam Bank:

Virtual Assistant: Needing a basic set-up of only a desk, computer, and phone, this affordable opportunity allows you to work from home, and establish your own hours. Start slow with one or two clients, and work your way up to a full-time schedule.

Medical Reporter: Quick typing skills and a high accuracy is all you need in this quick start-up. Speak with area hospitals and gain contracts for their on-location reporting. The higher your words per minute, the better!

Pet Groomer: Keeping dogs squeaky clean may sound like a lot of fun, but it can be tough work! With minimal startup costs, you can start your own service straight from home. By focusing your business on smaller dog breeds, you can minimize your cost, and maximize the number of clients you can maintain!

Freelance Writer or Photographer: Put your skills to use in this nomadic and highly flexible field. With an increasingly high amount of online publications, many magazines are searching for additional content and imagery to accompany them. Search the web for opportunities, and begin to build your digital content portfolio.

Event Planner: If arranging holiday parties and birthday celebrations sounds like fun to you, this could be your ideal career! Get started planning events for families and friends, and begin building your network of clients at each function. Once people start to see what you can do, you can begin to build your client list, and slowly fill your calendar with events and your pocketbook with revenue.

Wherever your passions take you, Putnam Bank will help you arrive safely! With our trusted business financing, we can help you and your budget stay on track. Stop by today to speak with one of our commercial lenders, and discover how to create your ideal cash flow.

Community Banking: Why It’s a Wonderful Life

Community

As the seasons change, and the holidays approach, our team at Putnam Bank would like to share all the wonderful reasons we are grateful to be a community bank. Just like Mr. George Bailey, in the classic tale, It’s a Wonderful Life, we have found countless people and experiences that make our bank grateful to consider this community home:

It’s all About the People: Unlike the big banks of America, our small and locally-owned operation prides itself on putting our people first, making the success of our customers the bank’s number one priority. Just like the old Building and Loan, Putnam Bank strives to help our customers make their home ownership dreams become a reality.

Growth Engine for Small Business: We succeed when you succeed. Just as George Bailey invested funds in Mr. Martini’s home and business, Putnam Bank is here to offer advice and financing on your next home or commercial project. We want to help you and our hometown community grow, just like Bedford Falls.

Built on Long Lasting Relationships: The movie’s guardian Clarence, was a very wise man saying, “No man is a failure who has friends.” At Putnam Bank we pride ourselves on not only helping our customers with their finances, but also building relationships with them as well. If you have a question on how to budget, which retirement plans to look at, or other money management inquiries, consider us your friendly neighborhood adviser!

Community Backed: Instead of being underwritten by Mr. Potter, or other national big banks, our institution is built directly upon the needs and wants of our community’s citizens. Our dedicated team of officers works to build up the community, and the men and women who call it home.

Employing Local Citizens: Just like George and Uncle Billy, Putnam Bank is filled with fun and lovable characters. We take great pride in employing local citizens throughout our company, and helping them grow within the banking industry. If you’re looking for a new career, stop in and see if Putnam Bank is right for you!

Get to know all of us at Putnam Bank and discover how community banking can help you achieve a wonderful life. For everything from personal financing to commercial lending, we have the perfect solution for you. Get started today and share your next financial goal with us; we’ll help you shoot for the moon!

True or False: Catch Me if You Can

Check Fraud

Starting in 1963, Frank Abagnale began his criminal career. Made famous from the film, Catch Me if You Can, this mastermind of forgery made a name for himself at a young age by impersonating pilots, lawyers, and doctors. Throughout these impersonations, Frank found new and inventive ways to defraud the United States and at least eight other countries. When he was captured at age 21, he had defrauded multiple nations upwards of $1.3 million dollars. After serving five years of his twelve year federal sentencing, he agreed to work with the FBI to help investigate and proactively protect the United States from further check fraud.

As Frank’s history with the FBI began to grow, he started to share the distinctive patterns and signatures behind the best of check fraud criminals. See if you can determine which of these check fraud facts are true and which are just cinematic magic:

True or False? Big corporations such as Panam had a much higher risk of check fraud than small mom and pop shops.

FALSE:  Although Panam was depicted as the start of Frank’s larger check fraud scheme, large scale business models face less risk than most small businesses. Did you know one in four businesses have fallen victim to fraud? While larger companies have internal security and protective insurances for such instances, most local businesses rely on their employees and their customers to ensure an honest and accurate transaction.

True or False? Paper check forgery still is prominent today.

TRUE: With small businesses as the largest targets, paper check fraud is still a relevant issue. Often times, the culprit can be an employee who writes a business check to themselves. Other instances can be a vendor who is able to alter the ink on the check to reflect an amount that they would prefer. While there are many additional cyber fraud crimes possible today, the threat of a paper check fraud is still imminent.

True or False? This movie largely encourages check fraud and teaches criminals how to hone their craft.

FALSE: While this movie does display many techniques in producing fraudulent checks, the premier intention of the film is to educate both banks and businesses in what to look for concerning false checks. There are many simple markers and signs that a check may be a fake. While the storyline depicts the various lifestyle choices of a criminal, it reveals in the end, that Frank Abagnale began to help the FBI identify these markers to prevent future check fraud.

What to look for in fraudulent checks straight from Frank Abagnale:

  • Keep any checks, deposit slips, or check re-orders under lock and key in a secure location. Many times those close to your business are the culprits in a check fraud crime.
  • Use Remote Deposit Capture from Putnam Bank. This service ensures that the check is treated just like a debit. If there are no funds in this account or it represents a false account, you will know as soon as the transaction completes.
  • When receiving a check in a transaction, scan the check to make sure it has a perforated edge, marking where it was torn from the checkbook.
  • Never cash a check you are unsure of. If something does not seem right, it is always safer to ask for further identity verification, or simply deny their request to cash the check.

If you’re curious how to keep your small business secure against check fraud, come by Putnam Bank today and speak with one of our local commercial lenders.

Start a New Business in 5 Easy Steps

StartingNewBusiness

Getting your business off the ground isn’t always as easy as it seems. With a laundry list of to-do items, it can be hard to prioritize which needs have to come first. Luckily, Putnam Bank is here to help! By following these key stepping stones, we’ll help you get on the path to success with your new business venture.

  1. Develop a business plan. Determine what it is you want your business to do, and how you want to do it.
  2. Capital. Capital. Capital. Make sure whether you’re working with investors, securing a business loan, or putting up the money yourself, you have all the funds you need in addition to a large cushion for overhead and operating expenses.
  3. Get it in writing. With options such as an L.L.C, Corporation, S Corporation, Nonprofit or Cooperative, you’ll want to protect your personal finances with a legal structure for your business.
  4. Make it official. After registering with state and local tax agencies, you’ll need to obtain the appropriate permits and licenses to make your business compliant with local laws and regulations.
  5. Get people in the door. Ensure you have an effective marketing strategy, or list of transferred clients to get your business off the ground. The old saying, “If you build it they will come,” no longer applies. Make sure everyone in your area knows you’re opening, and offer a valuable incentive to help encourage them to stop by!

Local businesses are the backbone of small town America. If you’re looking to set-up your own new shop, Putnam Bank is eager to help! Our experienced business lenders are here to find you the best business financing option for your needs!